Media Finish: Gloss
Media Width: 54"
Roll Length: 45m (Full Roll)
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ICON® EM3 is a flexible 77 micron polymeric hybrid print media, designed for consistent performance in general signage applications with up to a 4-year outdoor life. Clear, solvent-based acrylic adhesive provides superior adhesion, clarity, and durability, significantly outperforming similarly-priced films utilizing water-based adhesives. Good dimensional stability, ex- ceptional printability, and clean removability makes ICON® EM3 the clear choice for short-term signage applications, POP- tradeshow graphics, decals, and more! ICON® EM3 has obtained a Class A fire rating in ASTM E84-17 testing and meets the highest life safety quirements for indoor/oudoor commercial graphics.



Recommended Uses

Substance Incorporated ICON® EM3 exhibits the following product features and advantages: • Economy polymeric hybrid print media with solvent-based adhesive that significantly outperforms other products in its class. • Broad adhesion to a wide variety of surfaces with excellent handling characteristics and easy application.
• Polymeric hybrid film offers good dimensional stability, and clean long-term removability from virtually all surfaces.
• An excellent choice for short to medium-term indoor and outdoor signage applications lasting up to four years. • Phthalate-Free Film Structure and ASTM E84-17 Class A rating conform to the highest heath and safety standards.



Material 77 micron Polymeric Hybrid Calendered Vinyl
Colour Opaque White
Tensile Strength 52.5N/25mm
Adhesive Clear Solvent-Based Pressure Sensitive Acrylic
Adhesive Thickness 0.02mm +/-10%
Peel Adhesion 19N/25mm from Stainless Steel
Liner 92LB PE Coated Layflat Paper
Liner Release 30 grams/25mm
Dimensional Stability 0.75 mm
Application Temp. 10°C to 32°C recommended, test prior to specific application
Temperature Range -40°C to 100°C
Shelf Life 2 years when stored at 21°C and 50% relative humidity
Print Compatability Solvent, Eco-Solvent, Latex, UV, and Thermal Transfer Inks
Graphic Life Outdoor durability up to 4 years (unprinted), permanent
Chemical Resistence Resists mild acids, mild akalis, solvents, and salts. Excellent resistance to water, including immersion



Before applying an overlaminate, please allow 24-48 hours for solvent ink systems to dry. 
 Application surface should be free of dust, dirt, debris, grease, and other contaminants. 
 It is highly recommended to clean the installation surface with isopropyl alcohol prior to application. 
 Dry installation is recommended. If a wet installation is desired, please test application fluid prior to use in a production environment. 

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